Valley Transportation Authority Chooses Allied Telesis to Enhance Customer Experience for Super Bowl 50

SAN JOSE, Calif. - February 2, 2016 - Allied Telesis, a universally recognized innovator of smart technologies for an information-driven world, today announced it was chosen by Santa Clara Valley Transportation Authority (VTA) to design, deploy and support a unique digital signage solution for its light rail platforms throughout Santa Clara County. VTA facilities are widely deployed and require a robust, scalable solution that allows central management of network and content. The new Allied Telesis Content Management System (CMS) solution will be enjoyed by the many fans of Super Bowl 50 and regular riders long after the big game. The 30 real-time information (RTI) signs went into service in mid-December and are serving passengers well.

VTA is responsible for bus, light rail and paratransit operations and also serves as the county's congestion management agency. In an effort to upgrade the ridership experience and improve communications with its customers, VTA decided to replace existing, older LED displays on light rail platforms (that were capable of only showing the next-arriving train) with 42" ruggedized video monitors. These new digital display devices extend the amount and types of information VTA can share, including real-time arrival information, emergency announcements, informational slides as well as advertisements.

According to Mark Br, Allied Telesis Chief Application Architect, "The latest solution that we developed for VTA incorporated products from a variety of leading technology vendors. The CMS was installed in an Allied Telesis EtherGRID-DC deployment in VTA's data center as well as EtherGRID-Mini solutions at each sign to cache content and drive the display."

Using the full-featured CMS from Allied Telesis, VTA is able to schedule content for display on the signs, manage the network that delivers that content using the Allied Telesis AlliedWare Plus™ Operating System and Autonomous Management Framework™ (AMF) and get real-time information on the health status of each device in the system. In addition, real-time emergency alerts can quickly be delivered to the necessary signage to react to developing situations.

Richard Bertalan, Technology Manager at VTA, added, "A Bay-Area IT networking leader, since the early days of Silicon Valley, we knew that by working with Allied Telesis to run the CMS communications applications on the backbone of its resilient network infrastructure, we would have a winner for VTA, its thousands of regular passengers and the tens of thousands of football fans projected to converge in Santa Clara County for Super Bowl 50."

Allied Telesis and VTA were recently recognized at the White House by the Obama Administration under its "Smart Cities Initiative" to promote public/private collaborative efforts to improve public safety.

Santa Clara Valley Transportation Authority (VTA) is an independent special district that provides sustainable, accessible, community-focused transportation options that are innovative, environmentally responsible, and promote the vitality of our region. VTA is responsible for bus, light rail and paratransit operations and also serves as the county's congestion management agency. As such, VTA is responsible for countywide transportation planning, including congestion management issues, specific highway improvement projects, pedestrian and bicycle improvement projects, and provides these services throughout the county, including the municipalities of Campbell, Cupertino, Gilroy, Los Altos, Los Altos Hills, Los Gatos, Milpitas, Monte Sereno, Morgan Hill, Mountain View, Palo Alto, San Jose, Santa Clara, Saratoga and Sunnyvale. VTA continually builds partnerships to deliver transportation solutions that meet the evolving mobility needs of Santa Clara County.